July 2022

July Topic: What is something early on in your business that scared you but does not now?

By Rose Ficco with Rose’s Fiscotti Gifts

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I was never one to fear away from anything, especially if it involved running a business, as this has always been a dream of mine. But, when someone suggested I create an online shop for my Fiscotti business, the fear of failure scared the heebie-jeebies out of me.

How was I going to handle all the orders and how was I going to figure out how I wanted to sell my products? This was just the start of all the questions I had scattered in my head, but something inside of me said, ‘Rose, just go for it’. And after much deliberation, I went for it, with more help than I expected.

You see, I accidently found a program that was helping businesses set up their digital presence with Shopify, which included a shopping cart. It’s as if the universe was speaking to me because the minute I saw the ad, I applied and BING, BANG, BOOM, three weeks of backend work and my online shop was up and running.

To be honest, the minute we went live, I got stomach pains, but that didn’t last too long. Because the first time I signed into my account, I had 10 orders waiting to be processed. Being over the moon excited is an understatement because after I completed the orders, the fear was nowhere to be seen. I knew in my heart that I was so ready to take on orders of all sizes.

Some people have said that fear stands for ‘false evidence appearing real’, but for me, I think it stands for ‘feeling excited and ready’ because this is more how I feel fear these days.

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Contact Rose Ficco at fiscotticrew@gmail.com or on Social Media: Facebook or Instagram