July Topic: What is something early on in your business that scared you but does not now?
By Katja Chen Independent Consultant with Isagenix International
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I was afraid to talk about the products I sell.
When I first started sharing my personal experience using amazing nutritional products, I was afraid that people might ask me questions I could not answer. For example: What are the ingredients? Why are they in this product? What are the benefits? What are possible side effects? Why is this different from what I can get at the store?
So, what did I do? I took my sponsor Jennifer with me to appointments and let her do the talking. She is a certified nutritional counselor and has a wealth of knowledge when it comes to ingredient labels, raw materials, sourcing, and processing. She would explain everything from benefits of certain ingredients to how to plan out a day or a week with foods and supplements. Helpful, right? Well, while Jennifer was full of good intentions to help my potential customer get their questions answered, it put me into full “Deer in the headlight” mode. I knew I could never explain it the way she did. I felt incompetent, insecure, not ready to share what I knew would be beneficial for so many people.
Fast forward a few years to today. What changed? I listened to trainings the company provided, learned from other leaders in the company, and one message was clear over and over: Use the tools! With so many resources at my fingertips, I have no reason to know it all, I just need to know how to tell a compelling story and share relevant information based on my customer’s needs.
I now share my story with confidence. The information I provide is gathered by a research and development team of professionals in the wellness field, backed by scientific research, and yet, still easy to understand. It brings me joy that I can help my customers make educated decisions about their health and overall wellbeing.
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Contact Katja Chen at katja@joythroughchoices.com or 1-702-234-1853